The Daily Beard with Lee Clow’s Beard
Since 2009, @leeclowsbeard has tweeted a daily crumb of wisdom about creativity in general and/or life in advertising in particular. The Daily Beard takes one of LCB's past 2,700+ tweets and briefly expands upon its meaning. This podcast is the audio portion of The Daily Beard video which can be found on YouTube at the OfficialLCB channel. @leeclowsbeard is the work of writer and creative director Jason Fox.
The Daily Beard with Lee Clow’s Beard
The Daily Beard No. 331 – Table Stakes
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Jason Fox
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Season 1
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Episode 331
Today we discuss why the least you can do is less viable than you think. Based on the tweet: If most advertising is to be believed, the majority of brands are quite excited about meeting the bare minimum of customer expectations.